Our Chief Digital Officer participated in ShopTalk Europe!

We are proud to share that our Chief Digital Officer, Roger Graell Sole, recently participated in Shoptalk Europe. Roger joined industry leaders Sara Sjöberg from H&M and Stijn Demeersseman from Amazon Fashion Europe to discuss how retailers are adapting to the ever-evolving consumer demand for convenience and value.

In this dynamic discussion, Roger highlighted Bata Group's commitment to leveraging cutting-edge technologies and innovative solutions to meet these high expectations. As shoppers become increasingly adept at navigating both physical stores and online checkouts, we continue to find new ways to deliver exceptional value while maintaining cost efficiency.

At Bata, we are excited about the future of retail and our role in shaping it. Thank you, Shoptalk, for providing a platform to share insights and learn from the best in the industry.