How Our New Power Love Ocean Offers Unbeatable Comfort and Cleaner Oceans

21 November 2022
How Our New Power Love Ocean Offers Unbeatable Comfort and Cleaner Oceans
“More Comfort. Cleaner Oceans.”

At Bata, we are committed to providing high-quality, stylish, and comfy footwear while advancing the agenda of a better world for all. In developing each of our shoes, we ask how we can consciously, systemically, and sustainably offer our customers a product they love and can feel great about buying. That is why we are proud and excited to introduce the latest collection from our Power brand—Love Ocean.

Now made using recycled single-use plastic bottles caught before they reach our oceans our most comfortable collection to date has gone eco-friendly. The Power Love Ocean is the perfect versatile shoe for anyone who wants top-notch design and shoe technology, and unbeatable comfort, all while making an impact to protect our planet. Read on to discover more about what makes this collection unique.

We love our oceans and want to protect them

Ocean pollution is a huge problem facing our society, and plastic is a significant contributor. We recognise that over-consumption of plastic poses a threat to marine life, and we want to be part of the solution.

Therefore with the Power Love Ocean collection our aim is twofold: To provide consumers with the most comfortable shoes for their active lifestyle and to contribute towards the reduction of ocean pollution!

Cutting-edge shoe technology is one responsible, climate friendly package

Our team took the solid foundation principles of our Power Engage collection and began evaluating sustainable materials and the most effective manufacturing processes. Our goal was to optimize our footwear performance using recycled materials. The Power Love Ocean collection is lightweight, flexible, and so comfortable that you will hardly know you are wearing them.

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Environmentally friendly fitness shoes two ways

Our Power Love Ocean 100 and 300 Series are perfect for everyday life and recreational fitness.

  • The upper part of this shoe is made of 100% recycled plastic bottles and is both breathable and lightweight.
  • The bottom midsole and outsole are made of lightweight EVA with 10% recycled rubber grain and feature Power’s FXS Technology, moulded flex grooves that deliver ultimate flexibility.
  • Power Love Ocean also features an Ortholite Lifesole Hybrid insole. It is made with 5% recycled rubber and 15% recycled foam.
  • Power Love Ocean is machine washable.

The future is green

Love Ocean is Power’s first eco-friendly collection that the brand is now committed to expanding each season. Power took the initiative to develop a collection that takes a small step towards making more extensive changes.

Love Ocean is Power’s first eco-friendly collection and the brand is now committed to expanding each season. Designed in Canada, Power as a brand has a strong connection with nature and feels a responsibility to ensure these environments are thriving for future generations. This is just the beginning, and we are excited to continue offering you the best in environmentally-conscious footwear!