our story main

Master craftsmen since 1894.

Originally, Bata set out to ‘Shoe the World’.
This led us to where we are now:
The No.1 global footwear company and
an international fashion icon.

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1894 TO 1924 EVOLUTION OF A LOGO

From the Czech original – which bore the initials of founders Tomáš and Antonín Bata – to its instantly recognizable present-day form, the Bata logo has always stood for quality, comfort and innovation.

logos

 

01 our story shoe 1898

1897

The Batovka was notable for its simplicity, style, and light weight. Its innovative combination of leather and canvas – at a time when all-leather footwear was the norm – allowed Bata to offer a top-quality shoe at an unbeatable price. It took off like a rocket.

01 our story shoe 1920

1919

Ladies’ street footwear, leather, stitched through technology, production commenced in 1919, model from 1922.

01 our story shoe 1924

1923

Men’s street footwear known as Shimmi, leather, stitched through technology, production commenced in 1923, model from 1925.

our story navigation shoe 2

Bata’s golden age

1936

Bata Tennis

Originally created for Indian school children, the pinstriped sneaker with the distinctive rubber toe
guard became one of the best-selling shoes of all time – and is still sold around the world.

02 our story social responsibility

1930s social responsibility

Because Tomáš Bata believed that business had a responsibility to its employees, the company provided its workers with housing, schools, hospitals, libraries, and recreational facilities.

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